40 Days of Direction / Talented 10 Project

by Dr. Derrick Gragg

The 40 Days Project was the vision of Dr. Derrick Gragg, current Vice President and Director of Athletics at the University of Tulsa. The book itself, opened the doors for a book tour that included creating a brand identity that represented the "Talented 10" men of the story. The identity pays homage to Vanderbilt University and their athleticism.